UNICEF: GACA

90% of children in Ghana have experienced some form of violence at home or in school. GACA (Ghanaians Against Child Abuse) is a movement to ignite a nationwide conversation around abuse and promote the well-being of children in Ghana. The campaign was ranked 11 out of the top 40 global PR campaigns at the 2019 SABRE Awards held in Washington, beating over 5,000 entries submitted globally.