1759 celebrates 1957

We created a limited-edition Guinness label that celebrated Ghana’s 62 years of Independence. We brought Ghana’s national symbols and its rich fabric storytelling legacy into a distinctive label design. The creative featured 62 icons (a nod to the independence years), each representing freedom, pride, and the bold, vibrant spirit of Ghana and its people. We paired the special pack with a national consumer promotion that gave people more reasons to raise a glass and celebrate with Guinness.

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